Party & Crowd Counts

Leverage your existing cameras to drive profitability.

Safari AI delivers 95%+ accurate footfall analytics using your existing camera infrastructure. Trusted by Taco Bell, Charlotte Hornets, LEGOLAND, 7-Eleven, and the Calgary Flames.


Trusted by operators across North America & Europe
Charlotte Hornets
Merlin Entertainments
Calgary Flames
Yum! Brands
Brightline
Department of Energy
SUMMIT One Vanderbilt
Anakeesta
Herschend
Barcelona Aquarium
L'Enfant Plaza
Stanford University
Goodwill
7-Eleven
The Problem

Manual counts and IR beams are costing you decisions.

Most operators rely on infrared door sensors or periodic manual counts. These methods fail in crowds, can't handle multi-path entrances, and offer no real-time visibility.

  • Beam-break sensors undercount by 15 to 40% in crowd conditions1
  • Manual counts take labor hours and arrive days after the fact
  • No breakdown by entrance, zone, or time-of-day
  • No alerting when thresholds are crossed. You find out too late
95%+
Counting Accuracy

Validated against manual ground-truth counts at deployment. If a camera view underperforms, we retune the model to your environment before you go live, at no additional cost.

How It Works

Leverage your existing cameras. No construction. Live in under two weeks.

Step 01

Camera Review

We assess your existing CCTV or IP camera feeds remotely. Compatible views proceed; incompatible ones are flagged before any commitment.

Step 02

On-Prem Deployment

A compact server is installed on-site and connected to your camera streams. All video is processed locally. Nothing leaves your network.

Step 03

Calibrate & Go Live

Models are validated against manual counts. Once accuracy is approved, you're live with real-time dashboards and API access from day one.


Case Studies

How leading operators use Safari AI party and crowd count data to drive decisions.


Capabilities

Party and crowd count analytics that actually works.

Crowd Throughput

Pinpoint bottlenecks at entrances and redeploy resources before lines form.

Crowd Density Monitoring

Identify high and low-traffic zones in real time to redistribute crowds and improve guest experience.

A/B Testing

Test operational changes with real crowd data to optimize layouts and increase revenue.

Foot Traffic Comparisons

Manage capacity limits and ensure safe guest distribution during peak periods.

Real-Time Crowd Counting

Count groups and individuals simultaneously across every zone. Know your live occupancy to the minute, not the hour.

Capacity Alerts and Thresholds

Set crowd limits per zone or venue-wide. Get instant alerts when counts approach capacity so staff can act before safety issues arise.

BI and Operations Integration

Push live crowd data into Tableau, Power BI, Snowflake, or your ops platform via REST API. Safari AI fits into your existing stack.

Multi-Zone Benchmarking

Compare crowd density across zones and events. Identify patterns across time periods and replicate what works for crowd flow management.

Frequently Asked Questions

Free 30-Day Pilot

See exactly what your cameras can do.

Evaluate Safari AI on your existing camera infrastructure for 30 days. No credit card, no commitment.

30-day free pilot · No credit card required · Uses your existing cameras · Video processed on-premise

Rather we reach out? Fill out the form and someone from our team will be in touch to schedule a demo.

Frequently Asked Questions

How accurate is Safari AI's footfall counting?

Safari AI delivers 99%+ accuracy on pedestrian and footfall counts across indoor and outdoor environments. Accuracy is validated against manual ground-truth counts during deployment. If a camera view underperforms, we retune the model to your specific environment before you go live, at no additional cost.

Do I need to replace my cameras to use Safari AI?

No. Safari AI works with the CCTV and IP cameras you already have. No rip-and-replace, no construction, no re-wiring. An on-premise server is installed to process video locally; your existing camera infrastructure stays exactly as it is.

How long does Safari AI deployment take?

Most customers are live within days to a few weeks. After a camera compatibility review, we install the on-prem server, connect camera feeds, calibrate the models, and validate accuracy against your baselines before going live.

Can Safari AI handle high-density crowds?

Yes. Safari AI is built for high-density venues — theme parks, NBA and NHL arenas, outlet centers, and stadium concourses. Models handle occlusion, overlapping visitors, and non-linear movement that defeats traditional beam-break sensors. Clients include LEGOLAND, Charlotte Hornets, and Calgary Flames.

Can Safari AI integrate with Tableau, Power BI, Snowflake, or our POS?

Yes. Footfall counts and analytics are available via live dashboards, scheduled exports, and a REST API. You can pipe data into Tableau, Power BI, Snowflake, your POS, or any internal system. Most customers run Safari AI alongside existing BI and RevOps workflows.

How does Safari AI pricing work?

Pricing is per-camera and scales with the number of cameras, sites, and measurement types. Pedestrian counts, occupancy, dwell time, queue wait time, and more can be layered on the same feeds. A free 30-day pilot with no credit card required is available so you can validate accuracy and ROI before committing.

  1. IR beam-break sensors are documented to miscount in high-traffic or wide-entrance conditions due to simultaneous crossings and non-human obstructions. Accuracy in crowd conditions can fall to 60 to 85%, representing a 15 to 40% undercount error. Sources: People Counting Systems — Infrared Sensors; V-Count — People Counting Technologies Guide; Milesight VS360 IR Sensor (up to 80% accuracy noted).