JBG Smith

Case Study — JBG SMITH

Parking That Recognized Every Guest on Arrival

JBG SMITH used Safari AI at its Experience Center to reserve stalls for visiting guests by license plate and track parking occupancy in real time.

By plate
Guest Stall Booking
Live
Parking Occupancy
Instant
Enforcement Alerts

Measured from existing parking cameras

A guest stepping out of a car in a modern parking garage beside a leasing center

A concierge on the phone checking a parking list while a visitor waits
The Challenge

First impressions started in the parking lot.

Visitors to the leasing experience center arrived by car, often for the first time. When their stall was taken or nobody knew they were coming, the front desk spent the first minutes sorting out parking instead of welcoming a prospective tenant.

  • Reserved guest stalls were taken by unauthorized vehicles
  • Front desk staff checked plates and stalls by hand
  • There was no live view of how full the lot was before guests arrived
See How Safari AI Solves This
What We Deployed

Every stall and every plate, matched in real time.

STEP 01

Connected to parking cameras via an on-premise server

Existing garage and lot cameras fed a lightweight on-premise server Safari AI deployed, so video was processed on site.

STEP 02

Read plates and classified vehicles

License plate recognition and make, model and color classification matched each arriving car to its guest booking.

STEP 03

Tracked occupancy and flagged violations

A live view showed stall occupancy and alerted enforcement when an unauthorized vehicle took a reserved space.

Guest Parking
Experience Center · Today · Updated 11:05
LIVE
Reserved Stalls
24
18 guests booked
Lot Occupancy
59%
19 of 32 stalls
Guests Arrived
11
7 still expected
Unauthorized
1
Stall G-07
Lot occupancy (%) by hour
Below alertNear capacity
CAPACITY ALERT 90%
07:0008:0009:0010:0011:0012:0013:0014:0015:0016:00
StallBookedArrivedPlate matchStatus
G-0309:3009:24YesChecked in
G-0710:0010:12NoUnauthorized
G-1111:30——Expected
G-1411:0010:58YesChecked in

Note: Illustrative data

The Result

A welcome that starts in the parking lot.

A car pulling into a visitor stall in a bright parking garage
By plate
Guest Stall Booking

Each guest's stall was reserved against their plate and vehicle description, so their space is waiting when they pull in.

A concierge welcoming a business visitor in a modern leasing center lobby
Live
Parking Occupancy

Real-time stall occupancy showed the front desk who had arrived and how full the lot was, without walking it.

An orderly parking garage aisle with open stalls
Instant
Enforcement Alerts

Unauthorized vehicles in reserved stalls were flagged to enforcement as they parked, so guests no longer circle the lot.

Action Center

Action Center: From Insight to Action.

Measurements like these feed Safari AI's Action Center, which alerts the right person when a reserved stall is taken or a guest is about to arrive.

Measure
Every stall, every plate
→
Alert
Reserved stall taken
→
Recommend
Enforce or reassign, per SOP
→
Dispatch
Enforcement notified
→
Outcome
A ready stall for every guest
  • Real-time recommendations to improve KPIs via email, SMS, robocall, mobile app, Power BI, or API.
  • Recommendations grounded in your own written SOPs, not generic best practices.
What it means for guests Stall protected → ↑ Ready on arrival → ↓ Front desk workload → ↑ Tenant experience
Get In Touch

See this at your own properties.

JBG SMITH welcomed Experience Center guests with parking that recognized them, using cameras already on site. We'll walk through which lots and garages are the best fit for a pilot on your cameras.

Vehicle Classification License Plate Recognition (LPR)

Get In Touch

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